Company

Double Trump is dedicated to enabling new revenue opportunities for software, games, and digital media. Double Trump’s first major innovation is a proprietary platform that allows consumers to use software for one cent per minute instead of having to pay the full retail price at download. If consumers use the software enough to reach the retail value of the software, it becomes theirs to keep. This new method of monetization—known as “Micro-licensing”—provides a solution to low conversion rates. In effect, it helps provide an answer to the longstanding industry question of how to monetize the 99% of users who do not pay today.

Double Trump continues to pursue new ways to improve the monetization ability of content developers, publishers, and portals alike. The technology is suitable for both downloadable software or media and also for burgeoning Software as a Service (SaaS).

The company is venture-backed, with offices in Washington DC and Israel.